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BRANDING AND DESIGN FOR GLOBAL ORGANISATIONS

Consistency across borders.

Global organisations face a unique challenge: how to stay consistent, coherent and compelling across multiple markets.

At CRUSH, we combine brand strategy with flawless execution to help global teams align, communicate and deliver impact,  wherever they are in the world.

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We understand the
challenges global organisations face

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Multiple regions, offices and teams create complexity.

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Maintaining brand consistency at scale is difficult.

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Global communications need local nuance.

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Projects often require fast turnaround without sacrificing quality.

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Large organisations need partners who can handle complex briefs and governance.

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Internal teams often need external support to deliver high-volume or specialist creative work.

Our approach:
Aligned, scalable creative for global brands.

Having an experienced branding and design agency for your global organisation behind you, who genuinely cares about your success, is vital. No two businesses are the same and neither are our solutions.

We provide

…clarity and consistency across every touchpoint.

We partner

…closely with your in-house teams, offering specialist expertise where needed.

We are

…agile and responsive, able to deliver at pace without cutting corners.

We balance…

…global standards with local flexibility.

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The CRUSH Difference:
A global partner that delivers results.

When you work with CRUSH, you don’t just get one person handling your project — you get our whole team of 11 senior specialists, working together for you.

This combination means you get the creative expertise of a big agency, with the personal commitment of a smaller partner which is why so many global organisations and corporations choose CRUSH as their design and branding partner.

Full-service expertise

Brand, design, content, web, digital and comms.

Scalable support

Capacity to handle both global campaigns and local activations.

Trusted process

Proven workflows for complex, multi-stakeholder projects.

23 years of experience

Supporting organisations with international reach and global teams.

Seamless collaboration

We integrate with in-house teams and external suppliers.

Beyond the brief

Clients tell us we always go the extra mile, feeling more like an extension of their team than an external agency.

Ready to find the right fit?

From internal comms campaigns to global brand guidelines,
we help keep your brand strong, everywhere.

One-off projects, for urgent or specialist creative needs.
  • Perfect for:
  • When you have a good idea of what you need
  • Sprint projects where you need deliverables fast
  • Fixed budget spend
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Structured programmes, for rolling out brand refreshes, campaigns or platforms.
  • Perfect for:
  • When you need a mix of assets creating
  • When you want to manage your time
  • Where you need to spread the project cost
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Flexible retainers, dependable global support, month after month.
  • Perfect for:
  • When you know you need ongoing support
  • When you know your requirements will evolve
  • Where you want to guarantee weekly/monthly resource
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Whatever route you choose, you’ll always get clear costs, practical advice
and senior-level creative work, designed to make your global brand stand out.
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FAQs

How does CRUSH approach cultural differences in global markets?

We begin with in‑depth research into local cultural contexts, values and communication styles to ensure your brand resonates authentically. This might include adapting language, visuals and campaign tone to reflect regional preferences without weakening your core identity.

Why is localisation important for global branding?

Localisation helps your brand connect with different audiences by respecting cultural norms, language preferences and buying behaviours. It enhances engagement and trust in each market and helps avoid misunderstandings or misinterpretations.

How do you ensure brand consistency across regions?

We create flexible brand frameworks and guidelines that define your core identity elements (e.g., messaging pillars, visual language) while allowing local teams to adapt materials appropriately. This balance ensures both consistency and relevance.

How long does it take to implement a global brand strategy?

Timing varies based on scope. For example, full strategy development, localisation planning, and multi‑market asset rollout can take several months. We work with you to define a practical timeline that suits your organisational goals and resources.

Can CRUSH support ongoing global marketing after launch?

Yes, and we often do. Many of our clients partner with us long‑term for strategic marketing support, campaign execution, performance tracking and optimisation across regions. This ongoing partnership ensures your brand evolves with market changes.

SUCCESS STORIES

Ministry of Sound

Hospitality / Lifestyle / B2C

Website Development / UX/UI Design

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Ziemann Holvrieka

Engineering / Manufacturing / B2B

Rebrand / Visual Identity / Website Development / Marketing Materials

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Briggs

Engineering / Manufacturing / B2B

Brand Development / Website Design / Website Development / Marketing Materials

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SheDecides.

Charity / Non-profit / Movement

Brand Development / Website Design / Website Development / Marketing Materials
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