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B2B BRANDING

A strategic, UK-based B2B branding agency.

With over 20 years’ experience, we specialise in B2B brand strategy, identity and digital activation.

OUR APPROACH

B2B branding strategies designed to create real connection and genuine growth.

We strongly believe in creating human connection through living, breathing brands – especially for the B2B sector. 

Every business is different, so we make sure to tailor our perspective to each and every brand we work with. With this approach, we can ensure that your brand will resonate with your target audience to stand out above the competition.

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WHY WORK WITH US?

Our clients value us for our experience,
creative thinking and human-centred approach:

20+ years of expertise 

With over 20 years’ experience in B2B branding, we have the knowledge and skills to create effective brand strategies that deliver the results, on-time and on-budget.

Tailored brand strategies

We advocate for bold, ownable positioning. Every branding solution is bespoke and aligned to your business goals, audiences and market landscape.

A multi-disciplinary creative team

Each member of the CRUSH team brings a unique perspective and specialist skill set. We combine creativity with the latest tools, technology and techniques to develop memorable, future-proof brands.

A client-first partnership approach 

Your goals guide every decision. By investing in long-term client relationships and staying closely aligned at every stage, we help elevate your brand and bring your vision to life.

OUR B2B BRANDING SERVICES

We offer a comprehensive range of services to help businesses build, maintain and elevate strong B2B brands.

Brand strategy
  • In-depth market research + competitor analysis
  • Unique value propositioning
  • Brand positioning + messaging development
Brand identity
  • Logo design + visual identity
  • Brand guidelines
  • Sales collateral design
  • Exhibition + wayfinding design
Digital branding
  • Website design + development
  • Social media branding
  • Digital marketing campaigns
Content creation
  • Copywriting + content strategisation 
  • Animation + photography
  • Case studies + whitepapers creation
  • Social media management
Brand activation
  • Experiential marketing + direct mail
  • Trade show + event branding
  • Customer engagement strategies

SUCCESS STORIES

A proven track record in delivering successful B2B brands.


OUR BRANDING PROCESS

We value client relationships and project success in equal measure.

01. Discovery

Taking the time to really understand your business, goals, and target audience through extensive research and analysis.

02. Strategy

Developing a clear and actionable brand strategy to align with your business objectives.

03. Creation

This is the fun bit – designing and developing your brand assets, as well as crafting compelling content and visuals.

04. Implementation

Launching your brand across all platforms, ensuring brand consistency in messaging throughout.

05. Evaluation

Monitoring brand performance, making adjustments to optimise results and deliver enhanced digital experiences.


FAQs

What industries do you specialise in for B2B branding?

We have experience working with a wide range of industries in the B2B sector, including engineering, manufacturing, technology, hospitality, communications and recruitment – plus many, many more!

How long does the branding process take?

The timeline varies depending on the scope of the project. We’d encourage anyone interested to simply just give us a call or drop us a message for specific information.

Do you offer ongoing support after the initial branding project?

Yes! We offer ongoing brand management and support services to ensure your brand continues to thrive and evolve, including the ongoing production of marketing materials, exhibitions, campaigns, social media and website management.

Can you help with rebranding an existing B2B brand?

Definitely. As a full-service agency, we specialise in brand creation, rebranding as well as development.