Case Study
Arrow ECS
Design, Marketing + Digital
Arrow is a global distributor of leading technological products from brands (vendors) including Dell, Fortinet and Sophos. Their power lies in their ability to connect a wide range of vendors with partners, identifying the technologies and solutions that work for them and their customers.



A Sophos / Arrow Collaborative Sales Campaign. UK-wide.
Character / Avatar Development
With a complex offering, Arrow’s campaigns are created to cut through the clutter and spark genuine connection.
Understanding Arrow’s technological offerings requires an in-depth understanding of their market, audiences and objectives – as well as their specific vendor products. CRUSH works collaboratively with Arrow’s team to develop omni-channel campaigns that are not only technologically sound, but uniquely striking. From bespoke LEGO cities and gamified sales campaigns to event design and comprehensive sales collateral, we create Arrow’s channel marketing campaigns to be innovatively engaging.
Key Deliverables
- Marketing campaigns + materials
- Event + exhibition design
- Brochures + sales collateral
- Social media design
- Animation
- Specialist copywriting
- Email campaigns
- Merchandise
From our client
“Working with CRUSH has been an incredibly rewarding experience. Their creative ideas consistently push boundaries, bringing a fresh, disruptive edge to our campaigns that has truly set us apart in the industry. “
Ben Musgrove, Marketing Manager, Arrow ECS

From our client
“What stands out most is their attention to detail—nothing is overlooked, and every element feels intentional and well-crafted. They’ve not only elevated our brand presence but have also helped us break into new, bold directions that have captured attention and sparked conversations within our field.”
Ben Musgrove, Marketing Manager, Arrow ECS


The ARROW TECH NOW 2024 Conference Branding. Dublin, Ireland.