We are thrilled to have had our branding work for the IBM + Arrow Partner Jam event featured by Outstanding Branding this week.
As a well-recognised platform that highlights exceptional brand and design projects from freelancers and agencies around the world, it’s a real pleasure (and a testament to the CRUSH team!) to have been selected.
“As a leading global technology distributor, Arrow ECS United Kingdom relies on strong partnerships with vendors like IBM to stay ahead. The annual IBM + Arrow Partner Jam brings together Arrow’s IBM network to exchange insights, strengthen collaboration, and explore what’s next for the tech industry. In a year where many sectors face uncertainty, the event needed to communicate momentum, confidence, and shared ambition.
CRUSH developed a bold brand identity built around the theme “Collaborate for Success.” The visual system was activated across social media, internal communications, and on-site touchpoints, from digital screens and large-scale installations to branded merchandise and print collateral. The result is a cohesive event identity that drives engagement, supports marketing goals, and reinforces the strength of the Arrow and IBM partnership.”
– Outstanding Branding review of IBM + Arrow Partner Jam brand
We must also give our thanks to the team at Arrow ECS UK for trusting us with this project. They truly are a joy to work with, and one we hope to continue creative impactful campaigns for in the future.
To learn more about the IBM + Arrow Partner Jam project, visit the case study here.
Here’s to a great start to 2026!
