Your tone of voice needs to be engaging, personable and – dare we say – fun(!) if it holds any hopes of resonating with your audience.
NEWS, VIEWS + INSIGHTS
Articles
Pantone’s 2025 colour of the year: An accurate self-reflection?
“A moment of luxury” amidst an otherwise frugal time, will Mocha Mousse be the colour that sets the tone for 2025?
A Q&A with #TeamCrush: Meet Naomi
From student illustrator to designer-in-training, Naomis CRUSH’s in-house illustrator and graphic designer.
The seeming impossibility of small charity success
Each year at CRUSH, we choose a small, grassroots charity to work with on a pro-bono design project in brand, marketing or digital development.
The place of a design agency in shaping global movements
As a female-driven agency, collaborating with such a genuine, global movement through brand and website development feels especially empowering.
How brand is helping this sustainable farm tell their story
When it comes to getting a message of authenticity and care across, it can be difficult for a farms like Unthank – competing against the supermarket giants.
Added support + expertise: Why businesses use marketing agencies
When most mid to large businesses nowadays have a marketing department, why are agencies like CRUSH still needed?
What we love about British Heart Foundation’s “Till I Died” campaign
Perhaps one of the most powerful marketing moments of 2024 so far, the “Til I Died” campaign has struck a chord with thousands since its launch.
Capturing the heart of a business: Dearneside Fabrications
Marking a momentous 30th birthday for Sheffield construction specialists Dearneside Fabrications with content marketing and photography.
Celebrating our team: Achieving retention as a creative agency
James, Craig and Stuart are proving creative industry statistics wrong this week as they each celebrate 10 years of working at CRUSH!